Courtesy of Bendheim
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Transforming History: Bendheim’s TurnKey Glass System Modernizes 200 Varick Street’s Iconic Art Deco Lobby

Oct. 7, 2024
The recent renovation by BR Design Associates seamlessly blends the building’s rich heritage with contemporary style, using Bendheim’s innovative glass solutions to create a dramatic, backlit atmosphere.

An innovative glass solution from Bendheim was integral to the recent, stunning transformation of the elevator lobby at 200 Varick Street, an iconic Art Deco building in Manhattan’s Hudson Square. Led by BR Design Associates, the renovation honors the building’s historic character while seamlessly integrating contemporary design elements.

Originally constructed in 1927 and designed by architect Frank S. Parker, 200 Varick Street housed printing presses and later a graphic arts center. The building’s evolution is reflected in its recent renovation, which integrates elements of its past with a chic, modern aesthetic. The new elevator lobby design pays homage to the building’s historical roots with a sophisticated blend of black metal, terrazzo, wood tones, and monochromatic finishes.

Designed with Style and Functionality in Mind

The renovation, which covers 1,500 square feet, addresses both functionality and style, incorporating Bendheim’s cutting-edge TurnKey glass cladding system to enhance the space. The lobby now includes a dramatic backlit portal and translucent walls that contribute to the elegant, timeless atmosphere. The easily installed glass system spans nearly 1,000 square feet and seamlessly transitions from the walls to the ceiling. The stairs and walkway are clad with glass and LED backlit panels. The translucent white glass evenly distributes light without a trace of shadow lines. GFC Ornamental Glass installed the Bendheim system.

BR Design founder and principal Michael Rait commented: 

“We tried to create that modernism, but it’s still a design that isn’t going to age. We feel like we introduced a lot of elements there, like the illuminated brick, and then that illuminated portal is using light to create a dramatic design.”

The TurnKey system is a budget-friendly solution for opaque and backlit walls in which panels can be installed and later replaced quickly and effortlessly without damaging the wall behind. The clip-in system is forgiving and adjusts easily on-site. The system is fast, easy, and inexpensive to install and maintain. It can be used with hundreds of in-stock safety-tempered and or laminated glass varieties.

This innovative use of glass adds visual interest as it improves the space’s efficiency and flow, solving previous bottleneck issues and enhancing the visitor experience. The integration of Bendheim products into the redesign highlights how architectural glass can elevate and modernize spaces while honoring historical significance.

For more information on Bendheim and its architectural glass products and systems, visit https://bendheim.com/professional/.

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