HGTV HOME by Sherwin-Williams Announces 2020 Color Collection of the Year

HGTV HOME by Sherwin-Williams—a collaborative paint line between design experts at the home improvement network and the paint company—recently unveiled its 2020 Color of the Year, which is included in the overall 2020 Color Collection of the Year.

The 2020 Color of the Year is dubbed Romance (HGSW2067), a blush pink color with slight apricot influence.

(Photo: Romance (HGSW2067) is a blush pink color with a slight apricot influence. Pair it with jewel tones or a deep navy. Courtesy of HGTV HOME by Sherwin-Williams)

Ashley Banbury, senior color designer for HGTV HOME by Sherwin-Williams, says Romance “speaks to our desire to bring sophistication to a space in a playful way. It’s brings in a beautiful warmth to a space with a dose of optimism.”

Romance is included in the paint line’s 2020 Color Collection of the Year, titled Simply Blissful. The palette of 10 trending shades includes:

Blue Endeavour (HGSW1451)
Vanillin (HGSW4038)
Gristmill Greige (HGSW2485)
Mint to Be (HGSW2327)
Restful (HGSW2285)
Island Time (HGSW2312)
Coral Reef HGSW1074)
Romance (HGSW2067)
Finian Blue (HGSW2384)
Fundamental White (HGSW4001)

The colors “can be mixed and matched in any combination to achieve an inviting, elevated look to any space,” Banbury says. “The inspiration behind the Color Collection of the Year was our desire to blend three key elements in design: glamor with gold accents, comfort in cozy furniture and natural woodwork, and nostalgia with traditional artwork and accessories.”

How the Color Collection of the Year Was Chosen

Banbury says the paint line’s color experts annually research global trends from interior design to food, fashion and media.

“Think of us more as color forecasters, connecting the dots, showing you where shades of color are shifting,” she explains. “Our Color Collection of the Year and Color of the Year give an opportunity to give our consumers inspiration on how colors are being used and combined in a new, fresh way.”

With Romance, the color speaks to the company’s desire to “bring sophistication to a space in a playful way,” Banbury says. She recommends pairing it with jewel tones and deep navy for a neutral backdrop. “Embrace this blush tone in lobbies, hotel rooms and restaurant spaces for a new take on a fresh, clean neutral.”

The collection is also meant to reflect the blurring line between commercial and residential design.

(Photo: Simply Blissful colors featured in this home office include Mint to Be (HGSW2327) and Coral Reef (HGSW1074). Courtesy of HGTV HOME by Sherwin-Williams)

“Always plugged in, trends are shifting from a work/life balance to a work/life blend—hotels and offices are trying to achieve the look and comfort we find in our home,” Banbury says. “Romance is a new take on a sophisticated neutral, perfect for spaces that are trying to achieve an inviting, elevated look.”

Romance and Simply Blissful are available exclusively at Lowe’s.