Mohawk Group has tapped the creative energy of children with its Scratch Art Design Contest, which highlights young designers’ artwork in a commercial carpet tile collection and awards free carpet to the winning student’s school.
“Who better to create our next flooring design for the education market than talented students?” said Jackie Dettmar, Mohawk's vice president of product design and development. “The Scratch Art Design Contest provides an opportunity for students to submit designs that will serve as the flooring where they work and learn daily. It will showcase their personality, energy, and creativity.”
The winning design will inspire the newest pattern in Mohawk Group’s Mixology Collection, which combines a neutral background with vibrant color characteristics, reminiscent of scratch art.
“Mixology floor tiles are crafted of a kaleidoscope of randomly chosen end-of-lot yarns. Instead of being downcycled into other industry products, these multicolored yarns are diverted from excess yarn lots and given new life in strikingly beautiful carpet,” said Dettmar. “It not only is dedicated to high-energy and inspiring design, but it also offers a true lesson in sustainability, flexibility, and beauty.”
