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Digging for Data in Design

Feb. 18, 2020

Guests Joel Yow and Brett Nebeker of linear A talk to interiors+sources editor-at-large Robert Nieminen about data-driven design: what it means, and how to collect, interpret and leverage data for better design solutions. 

Guests Joel Yow and Brett Nebeker of linear A talk to interiors+sources editor-at-large Robert Nieminen about data-driven design: what it means, and how to collect, interpret and leverage data for better design solutions. 

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About our guests:

Joel Yow is an industry expert in data-focused design and a co-founder of linear A. He connects data to the design process to examine, evaluate and visualize solutions, providing a high-value service to clients, key stakeholders and end users. 

By measuring potential design solutions against consistent experience and human-centered performance metrics, he enables clients and key stakeholders to accurately understand the trade-offs of each proposed solution and make highly informed strategic decisions that are backed by academic research and statistically significant factors.

As the chief data scientist at linear A, Brett Nebeker brings the rare combination of experience in full-stack data science, data engineering, organizational data strategy, and direct, hands-on stakeholder engagement to clients, owners and end users. 

Brett brings thought leadership and deep technical expertise to each project at linear A. His unique perspective and depth of experience across multiple industries gives linear A the ability to tackle highly complex data-focused problems in concept as well as production. Brett ensures that each client and project solution is technically sound, scalable and statistically validated.

Related Content:  How Architects and Designers Can Connect Data with the Human Element

About the Author

Robert Nieminen | Chief Content Director

Robert Nieminen is the Chief Content Director of Architectural Products, BUILDINGS and i+s, sister publications of Smart Buildings Technology. He is an award-winning writer with more than 20 years of experience reporting on the architecture and design industry.

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